MCTIRI
  • Home
  • Insights
  • About MCTIRI
  • Focus Areas
  • Contact Us
  • 中文版
MCTIRI
  • Home
  • Insights
  • About MCTIRI
  • Focus Areas
  • Contact Us
  • 中文版

ABOUT MCTIRI

Institution Name

Malaysia Cultural Tourism Industry Research Institute (Abbreviation: MCTIRI)Statutory Malay registered name of the society: Pertubuhan Kajian Industri Sosio-Budaya Dan Pelancongan Malaysia

Legal Qualifications

The institute was formally registered on 16 April 2025 with registration number PPM-026-10-16042025. Established in accordance with the Societies Act 1966 of Malaysia and officially registered with the Registrar of Societies Malaysia (JPPM/ROS), it is a nationwide non-profit academic research institution and professional cultural tourism strategic think tank in Malaysia.

Core Mission

It is dedicated to building a professional, international platform for cultural tourism research and collaborative cooperation, boosting innovation and high-quality development of Malaysia’s cultural tourism industry, deepening cultural tourism exchanges and cooperation between China and Malaysia, and advancing coordinated development of cultural tourism industries across ASEAN.

Regional Positioning

Adhering to the regional positioning of "Based in Malaysia, Deepening China-Malaysia Cooperation, Serving ASEAN Development", the institute focuses on four major sectors: industrial research, cultural communication, international exchange and industry-university-research collaboration. It facilitates effective connection and value transformation of cultural, tourism, academic and industrial resources.

Expert Team

Chen jing song

Chen jing song

Chen jing song

Angeline Leong

Chen jing song

Chen jing song

Rocky Lee

Chen jing song

Rocky Lee

DANNY LEE

Chen jing song

Rocky Lee

PHAN

KOH SAU CHEAK

KOH SAU CHEAK

KOH SAU CHEAK

KOH SAU CHEAK

KOH SAU CHEAK

Tiffany Li

KOH SAU CHEAK

Tiffany Li

Ken Khoo

KOH SAU CHEAK

Tiffany Li

youtube

Copyright © 2026 MCTIRI - All Rights Reserved.

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept