MCTIRI · 马来西亚文化旅游产业研究院
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MCTIRI · 马来西亚文化旅游产业研究院
  • -Home-
  • -News & Insights-
  • -About MCTIRI-
  • -Our Projects-
  • -Co-creation Alliance-
  • -Contact Us-
  • -ZH-CN-
    • 中文首页
    • 关于我们
    • 项目展示
    • 共创联盟
    • 联系我们

Co-Building the Think Tank · Leading the Future of Culture & Tourism!

“What is a Co-Creation Alliance?”

A “Co-Creation Alliance” is an open, collaborative platform jointly established and driven by diverse stakeholders—government bodies, universities, enterprises, industry associations, and individual experts—united under the core principle of “cross-sector innovation and culture-tourism integration.” The Alliance spans six business pillars—cultural research, industry planning, education & training, smart tourism, IP incubation, and cultural exhibitions & fairs—and operates by:

Multi-Stakeholder Governance:Through an Annual Assembly, Governing Board, and Specialized Committees, all members participate in strategic decision-making and major approvals.

Resource Sharing:Aggregating data, policy insights, technology, talent, and capital to enable deep integration across government, academia, industry, research, and finance.

Joint Project Development:Facilitating co-application for research topics, participation in pilot projects, and shared opportunities for result commercialization.

Mutual Value Creation:A tiered membership system (Affiliate, Regular, Core, Governing) ensures each member’s rights and contributions are precisely aligned, so that everyone benefits from policy advisory, data services, investment matchmaking, and brand promotion.

In essence, a Co-Creation Alliance employs a platform-based approach to break down silos and pool complementary strengths, driving the digitalization, globalization, and sustainable development of the culture-tourism sector.

Co-Creation Alliance Member

Chen Jin Song

Chen Jin Song

Chen Jin Song

 Cross-Cultural Communication Strategy Consultant

Sophia Zhou

Chen Jin Song

Chen Jin Song

 International Intangible Cultural Heritage Arts Consultant

Danny Lee

Chen Jin Song

Danny Lee

 Real Estate Development & Strategic Management Expert

Ken Khoo

Chen Jin Song

Danny Lee

AI Enablement Lead

Angeline Leong

Angeline Leong

Angeline Leong

 Integrated Tourism Development Architect

Gavin Gao

Angeline Leong

Angeline Leong

Global Rural Industry Development Advisor

Rocky Lee

Angeline Leong

Rocky Lee

 Cultural Tourism Ecosystem Architect

Elsa

Angeline Leong

Rocky Lee

International Sister Cities Development Strategist Advisor

Niloufar Khosravi

Niloufar Khosravi

Niloufar Khosravi

 University of Malaya Cultural Tourism Development Consultant

Phan

Niloufar Khosravi

Niloufar Khosravi

 Cultural Tourism Investment Value Analyst

KathyT

Niloufar Khosravi

Ethan Leo

 Cultural Immersion Travel Designer

Ethan Leo

Niloufar Khosravi

Ethan Leo

 Comprehensive Tourism Strategy Planner

Frequently Asked Questions

We welcome professionals, researchers, enterprises, and institutions in the fields of culture, tourism, education, and technology.


Membership is valid for 12 months from the date of payment confirmation.


Payment can be made via bank transfer, online payment, or an officially designated channel.


Member privileges are typically activated within 3 working days after payment.


Membership is non-transferable. To cancel, please email us in advance. Your records will be retained for future reference.


Collaborating Partners

GOVERNMENT PARTNERS

ACADEMIC & RESEARCH INSTITUTIONS

CORPORATE & BRAND PARTNERS

CORPORATE & BRAND PARTNERS

ACADEMIC & RESEARCH INSTITUTIONS

CORPORATE & BRAND PARTNERS

ACADEMIC & RESEARCH INSTITUTIONS

ACADEMIC & RESEARCH INSTITUTIONS

ACADEMIC & RESEARCH INSTITUTIONS

Downloads

MCTIRI_Membership_System_EN_With_Tables (docx)Download

Malaysia Cultural Tourism Industry Research Institute, officially registered under the Societies Act 1966 on 16 April 2025, Malaysia.

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